“The rules of marketing have changed. With billions of images shared daily, consumers now have more opportunities than ever to discover awesome products and useful content – wherever they may go. The result? Brands are now facing a growing need to tie visual content to commerce. With a new year on the horizon, here’s what you need to know.”
Key Takeaways:
Confidence in Creative is Low
Just 11% of marketers believe they’re leveraging images across their marketing channels “very effectively”, while only 7% believe their visual content is successfully supporting their overall marketing goals…
Top 10 Visual Content Marketing Trends For 2016 [Infographic]