We’ve already discussed why webinars are a useful lead generation tool, but we haven’t talked about what makes a good webinar – one that will actually generate the results you need.
It’s one thing for your audience to read an interesting guide, it’s another for them to hear the information live from the person who created it. That’s why webinars can be so useful in building your business: they help potential customers get to know you and your expertise, fostering long-term relationships between them and your brand…
The Simple Mechanics of a Successful Webinar – What You Need
