“You had me at Meat Tornado.”
The top brands in content marketing follow a core set of principles.
We’ve discussed the core content marketing principles many times on this blog.
They’re timeless.
Helping you better understand these principles is primary goal of my work. Helping you better understand content marketing is why I wrote the Content Warfare book.
The Wisdom of Ron Swanson
Its easy to get lost in the battle for attention online. We all want to grow our business. Sometimes in doing so, we get deep in the weeds on tools and tactics.
We start to take content marketing a little too serious. At time I definitely do.
Today is not one of those days. Today we’re going to unpack the eternal wisdom of Ron Swanson. Yes, Ron Swanson the fictional character from the TV show Parks and Recreation.