Did you know people like you and me add over 92,000 new articles every single day to the content that already exists on the internet? 147.6 million pieces of content are shared on Facebook every hour. YouTube users add 72 hours of new video content every minute.
You get the picture.
So now that we have established that we are collectively drowning in content, the question emerges: How do we make our content stand out in this crazy cacophony? Is there any hope for that brilliantly incisive piece that you wrote last week to ever surface on anyone’s screen? How will you coax your customers into action when there are five million others shouting over you? Here’s how…
