A successful website redesign project requires the proper investment of resources and ultimately time—from both the client and the agency. However, when setting a launch date, clients can sometimes fail to take into account all that is necessary to cross the finish line.
When meeting to discuss a website redesign initiative with potential clients, we always ask them for their desired launch date or an ideal schedule for the project. Not surprisingly we regularly hear things like “yesterday,” “as soon as possible,” “next month,” or something to that effect. While usually said tongue-in-cheek, these statements are often made with some level of truth to them. The fact is, by the time a decision has been made to move forward with a website redesign, clients are extremely eager to get the new one up as soon as possible—and that’s understandable…
The Importance of Setting a Realistic Website Redesign Schedule
