The Heart Is More Than A Pump

heart is more than a pumpThere it was again.The look.

I usually get it fromtraditional marketing professionals, but this time the look emanated from the heart surgeon that I shared an aisle with on a transcontinental flight.

He had just finished describing a heart replacement procedure (don’t you wanna be stuck in an airplane with me?) and I had asked a question.

“How does a transplant patient react emotionally to losing their heart?”

He didn’t understand the question, so I clarified. “Heart plays such an important role in our lives. Do patients suffer any emotional consequences of losing their heart?”…

The Heart Is More Than A Pump

CopyRanger

Rick Duris is CopyRanger.

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