Editor’s note: Vik Singh is co-founder and CEO of Infer. Prior to founding Infer, he was an entrepreneur in residence at Sutter Hill Ventures. He has filed 13 patents in the areas of search, social networking, systems, and content optimization.
According to industry expert David Raab, almost 70 percent of marketers are either unhappyor only marginally happy with their marketing automation software. According to Bluewolf’s new “State of Salesforce” study, only 7 percent are seeing good, measurable ROI from those investments. There’s a lot of fragmentation and dissatisfaction in this category despite the huge potential benefits of automating marketing…
