We all know that sales people love to talk. Whether you’re an SDR, BDR, Inside Sales Rep, or Field Rep, one of our biggest challenges (us included) is just shutting up. Furthermore, there is a big misunderstanding that everyone seems to be looking past when it comes to the best attributes of a sales person.
Many people think that the single most important thing that a sales person should have is the ability to close. We disagree with this statement down to its very core. The single most important attribute a sales person can have is to be an effective communicator. If you can communicate effectively, then the sales should follow…
