A whopping 76 percent of marketers plan to increase their content-marketing budgets in 2016, according to Curata. Really, though, this growth isn’t that surprising, given that most companies realize content marketing is a key strategy for building relationships and creating customers.
That influx of cash will only do so much if you don’t have the right tools. Here are a few great options you can use to drive every stage of your content-marketing machine in 2016: