In a dark cave called Google labs, 600 mathematicians with PhD’s who live on a diet of corporate provided designer food and who hang out in an office disguised as a playground flicked a switch.
They let the Hummingbird update to their search engine algorithms loose.
Their goal?
Make finding information with their search engine a great user experience for billions who use their search engine to find “content” that excites and salivates the senses.
Content is the lifeblood and cornerstone of the knowledge web that is driven by search and social networks. It doesn’t matter if you are are focused on social media marketing or search marketing, contagious content needs to be woven into your overall marketing strategy…
