SEO Page Titles: 15-Point Checklist for B2B and B2C Brands
SEO page titles cause their fair share of confusion among B2B and B2C content marketers. In the old days, it was easy to throw a bunch of words in there…
Using SEO Principles for Amazon, eBay, & Google Shopping
It is amazing how powerful SEO can be, but it is not just for Google. It can be used for a variety of search engines with much less complicated algorithms.…
No, SEO isn’t “search engine manipulation” that Google will ban you for
Does Google now view search engine optimization as bad, as spam, as something you could get banned for? Almost certainly not, but that’s the takeaway you could now get based…
Is Google Trying to Kill SEO?
image credit: twin design / shutterstock.com Google is getting ready for a day in court, after a precedent-setting move by a Florida judge who denied the search engine giant’s motion…
How the Future of Mobile Search Is Unfolding This Year and Beyond
image credit: shutterstock Mobile use is at an all-time high, and shows no signs of slowing down. It has been predicted that by 2020, there will be the equivalent of 1.5 mobile…
Discover the link between SEO data and influencer marketing
Why influencer marketing should be in your marketing mix Combining SEO with Influencer Marketing enables you to ensure you are identifying the right influencers, based on the keywords and content…
How To Protect Your Site From Being Penalized By Google
Everyone must have heard this “Once a millionaire, now a homeless beggar” This has been the story of many business tycoons around the globe that turned up bankrupt overnight. Yes,…
10 Crucial Elements of Good SEO Copy for Today (and Tomorrow)
Today, SEO is more than just a group of methods used to attract search engines. Instead, it’s dynamic, personal, and (if you ask me) exciting. While the “great” content of…
Top 10 SEO Mistakes You Should Avoid
Over the years, SEO has evolved and become much more sophisticated, but you cannot deny that there are still some common mistakes most newcomers and even some veterans continue to…
The Anatomy of a Search-Friendly URL [Infographic]
Before we publish anything on the HubSpot blog, we always take a minute to optimize its URL for both our readers and search engines. It's an SEO best practice that's…
10 SEO Tactics Still Rockin’ it in 2015
The sound of a hummingbird still drums in our ears. Google’s now famous ‘Hummingbird’ algorithm update spelt the beginning of the end for traditionalSEO tactics. And that was 2 years…
Do Accelerated Mobile Pages (AMP) Provide SEO Value?
It has been almost a year since Google introduced AMP, short for Accelerated Mobile Pages. AMP is essentially an alternative version of your website that is designed using the AMP…