The Sales and Marketing Alignment Dictionary
In an effort to better align Sales and Marketing I think that helping each group understand the language of the other is important. Effective communication between Sales and Marketing is…
5 Tips That Will Supercharge Your Sales and Marketing
You’re passionate about your business. You’re an expert in your industry. But when it comes to sales and marketing, the thought of “selling” stresses you out. After all, you’re the…
Aligning Sales and Marketing Needs To Be Your Priority
image credit: shutterstock It’s no secret that sales and marketing teams don’t always play nice with each other. After all, each department has a different set of goals that are…
How To Drive Ecommerce Sales Using Quizzes
This is a guest post by JP Misenas from Interact, a software that lets you create online quizzes for your website. JP pitched the idea of writing about quizzes and…
It’s all about the lead: New study shows quality is key for sales and marketing
It is a topic as old as time itself — how to increase the quality of leads being produced by the marketing team, in order for the sales team to…
5 Ways CRM Software Will Turbo Charge Your Sales and Marketing
Are you thinking this is your year to leverage CRM? With CRM in place, you can develop a sales and marketing framework that will better target marketing to prospects, leads and…