5 Facebook Ad Strategies for Growing Accounts
Facebook ads aren’t as easy to manage as it might seem. There are several factors that make them time intense and unpredictable. Some of those factors include, but are not…
Facebook Ad Examples That Convert
More than 1.65 billion people visit Facebook on a monthly basis, making it the third most visited website globally—falling behind only Google and YouTube. With an audience that spans the…
The 4-Step Approach to Effective Facebook Ad Targeting
[AUDIO VERSION: I also recorded an audio version of this blog post. Click below to listen. Let me know if this is something you find helpful!] You can create ads…
The Anatomy of an Optimized Facebook Ad [Infographic]
When it comes to creating a Facebook ad for your business, there are a lot of different things to consider. How much text should you include? What dimensions should your…
9 Facebook Ad Campaign Examples Critiqued for Conversion
So you’re running a Facebook ad campaign. You’ve created the best Facebook ad your client or company has ever seen: eye-catching photos, the world’s best copy, click-worthy headlines and on-point…
7 Simple A/B Tests for More Effective Facebook Ad Design
Facebook advertising can be a tricky venture. Not only do you have to precisely determine and target your audience, but you also have to guess what type of ad content…
5 Tips for Optimising Facebook Ad Campaigns
This is a guest contribution from Luke Moulton. Blogging about something you’re passionate about? Chances are there are others just as passionate as you, and chances are, a high percentage…
[Live Case Study] 14-Day Facebook Ad Experiment
What’s the #1 thing you are procrastinating on? I know what mine is. For 18 months, I’ve performed over 100 different marketing experiments and reported the results back to you…
Facebook Ad Scheduling: What Marketers Need to Know
Do you use Facebook advertising? Do you want to control the times when your ads run? Facebook recently introduced an ad scheduling feature to let users choose what times of…