5 Resolutions For B2B Demand Generation And Content Marketing In 2015
As we start 2015, the one thing that B2B marketers can be assured of is that our market and the approach our buyers take to purchase will continue to change…
A Broad Brush Across Content Marketing In 2015
According to KJ Wakefield & L Mangiaforte in a NewsCred blog, with companies globally spending an estimated $135 billion on content marketing in 2014, staying ahead of the curve is…
5 Reasons To Outsource Content Marketing In 2015
What will your 2015 content marketing resolution be? For some of you, it may be to get a content marketing strategy in place—at long last! For others, it may be…
Why You Need to “Fatten” Up Your Content Marketing in 2015
You know it’s the end of the year when marketers start publishing their “best of” posts for the previous year and “predictions” posts for the coming year. This year is…
4 trends developing in content marketing in 2015
Content marketing has shown tremendous growth in 2014, but what are some of the trends to look out for in 2015? How can brands and publishers take advantage of these…