We have a talented team here at Sprout Social, and we love sharing their insights. This week, during our #SproutChat, Digital Marketing Specialist Michael Patterson joined the conversation to share everything he’s learned from planning and executing more than 15 partner webinars with companies such as Canva, Moz and Unbounce. Below are four key takeaways from this week’s chat. Check out all previous webinars here, and don’t miss the next one, “ROI of Content Marketing.” Register here.
Choose a Strong Topic of Value to Your Community
Leverage the community you’ve cultivated to gather insight on what kind of webinar topic would be valuable. Consider what these people might be curious to learn more about. If this seems out of reach, simply ask what might broaden their skill set…
