Nearly half (47%) of small business owners say they personally handle the bulk of their company’s marketing efforts, according to a recent report from Infusionsoft.
The report was based on a survey conducted in December 2015 of 1,026 self-identified small business owners from across the United States. Respondents were polled on how they’re tackling marketing and what changes they see coming in the year ahead.
Some 37.6% of respondents say they believe their current marketing efforts are effective, 13.9% say they are not effective, and 48.5% say they are not sure…
Small Business Owners’ Top Marketing Priorities and Challenges in 2016