As mobile buying grows, social advertising seems to be moving at the speed of light. Facebook naturally has led much of the way in innovation, giving advertisers a whole host of new tools and insights.
Today, we look at one of the platform’s smartest offerings: Facebook dark posts (also known as unpublished posts). As one of the most underutilized tools available from Facebook, you might want to see how taking a different approach with your social advertising could seriously pay off with your marketing plan…