As a media company, one of your biggest strengths is your ability to create communities of people. From the comments sections of your articles to videos, meetups, and forums, you are bringing together great minds from many backgrounds and perspectives. Why not extend your value and offer in-person events to complement your content? Here’s why events are great revenue sources for media companies:
- You’re already collecting data you need to learn what interests your audience
- Your writing teams regularly conduct interviews with industry leaders who are also speakers
- Your audiences are hungry to learn from and connect with one another…