We’re kind of having a problem in content marketing right now. You see, everyone is creating content.
In fact, according to Content Marketing Institute’s annual survey, 88% of B2B respondents are using content marketing. But this is just a statistical percentage. It gives no indication of the sheer volume of content that is being produced.
And that volume is enormous…
Overcoming Content Overload: 4 Tactical Ways to Create Content That Stands Out