Do you know what your target client searches for on Google? Want to find out so that you can create content they will find helpful?
Keyword research is an essential part of a successful SEO strategy. Try to put yourself in your clients shoes in order to understand their thought process when using Google to find people that offer your products or services.
For some guidance take a look at this keyword research infographic from Placester…
Keyword Research: How To Establish What your Target Clients Search for