Back in January, I wrote about influencer marketing – specifically,10 strategies for getting it right.
This is because I believe that influencer marketing, when executed correctly, is a seriously powerful tool.
Working with an influencer in your industry can allow you to tap into huge, new, and relevant audiences that are more than willing to engage with your brand. This is because they trust, often implicitly, the judgment of the person recommending you…
Influencer Outreach vs. Brand Advocacy: How to Divide Your Investment
