If there’s anything you should have learned anything from 2015, it’s that substance over keywords is the new direction. There’s an even more important lesson you need to learn in 2016. Looking ahead to the future of SEO, there are a number of trends that are going to change how we think about optimizing websites for search.
SEARCH INFLUENCERS IN 2016
- Social Signals
- Location
- Mobility
- Authority
- Language
ENLISTING A HUMAN-CENTRIC MARKETING APPROACH
As Neil Patel (@neilpatel) said, “The future of marketing is human-centered. Without this focus, you’re just contributing to the noise. But those who approach research, writing, marketing, and sales from the user’s perspective will always thrive.”…