courtesy : https://www.instantprint.co.uk/umbraco-media/1784/less-is-more.png
“Less is more.” The informal, overused adage really becomes significant when we talk about landing page optimization and conversion rate optimization (CRO).
Less links, distractions, “leaks” and options can lead to to increased conversion rates, leads and eventually, increased money in your pocket.
If you want to make your landing page perfect, you should ideally keep the options limited — and in this case, less stands for ‘one’. In other words, your landing page should be created with a solitary goal in mind…
How will the “Less is More” Technique Increase Your Conversions?
