Having your own social media site is a great way to promote your niche business. By providing a venue where your audience can actively discuss a common interest, interact through various media, and create meaningful relationships, you’ll be able to focus on strategically marketing products to people who are deeply interested in your niche.
However, social media hosting places a heavy strain on server resources, especially when the site starts to get large. Your webhost will play a big role in the success of the social media site, in terms of providing the resources that you need at any given time.
Social media sites differ in terms of complexity. At the very least, they will need to provide the following services to their users:
- A Friend System
- A Notification System (News Feed)
- A Photo Gallery
- A Communications System (Chat and Email)
