How to Write Subheads that Hook (and Re-hook) Your Readers

lead your readers with smart subheadsHave you heard about RADD?

(I doubt it, because I just invented it.)

RADD refers to a purely made-up syndrome called Reader Attention Deficit Disorder, and almost every adult I know suffers from it.

The symptoms of RADD are:

How to Write Subheads that Hook (and Re-hook) Your Readers

CopyRanger

Rick Duris is CopyRanger.

Leave a Reply