We live in a world that is inundated with content — it’s everywhere! If you’re going to invest, time, effort and resources into producing, you must also understand how to promote your blog posts.
Content marketing is no longer about creating great content, publishing it and moving on to writing the next great piece of content; that is just content publishing. Today, in order for our content to be seen and drive the results we want, we all need to market and promote the content we invest time in creating.