As a marketer, you always want to be ahead of the curve.
The most effective tactics are always the ones that the majority of marketers either haven’t adopted yet or haven’t been successful with yet.
One of the current tactics that fall into that category is the use of video in advertising.
Very few marketers have tried to create video ads, but that will change in the coming years.
The consumption of video in general is growing at a rapid pace. Over half (55 percent) of people watch at least one video a day. Some watch several dozen…
