With the ever increasing popularity of mobile access devices and Googles recent announcement that it is giving even more preference to those websites that are mobile friendly, mobile marketing can no longer be ignored. Mobile marketing is a lucrative way to get your products or services in the mind of your audience and there are a few things you can do to help ensure your mobile marketing works even better for you and your business.
Ensure That Your Website Is Mobile Friendly
Before you start a mobile marketing campaign it pays to ensure your website and purchasing procedures are ready for mobile. This means that all of your email marketing, your website, your blog pages and your shopping cart have to look great and work easily on a mobile device and not just on a computer…
