Let me guess: You been in business for couple years and have no problem getting that first sale from a new customer, but you do have a problem getting that second, third or even fourth sale. Am I right, or even close? If so, I’ll teach you how to keep those customer profiles up to date and how to keep them coming back well after the first sale!
In my years of consulting, the first thing I asked my clients for was access to their vault.
No, I didn’t mean the wall safe hidden behind a painting; every business owner has some type of a database record on his or her customers. Whether that’s a stack of invoices with coffee stains all over them, paper receipts lying around, business cards in a fish bowl OR a digital file that includes personal info and email addresses…
