One of the toughest parts of running a small business or startup is getting attention for your brand in the early going. In the beginning, no one’s yet heard of your business, and your job is to gain exposure without being too sales-y or promotional.
It’s generally agreed upon in the startup world today that the best way to do this is with content. If you have compelling articles, infographics and social media updates that can organically draw people’s attention, it’s a good bet that interest in your business will come naturally from that…
How To Get Your Small Business Started With Content Marketing