For those in the marketing industry, there’s very little doubt. Content marketing works.
While there’s no debating that content marketing works, it only works if it’s done right; and one of the keys to doing content marketing right is to do it consistently.
Woody Allen famously quipped that “80% of success is just showing up.” For content marketing this is certainly true.
Most content marketing efforts don’t fail for lack of quality or quantity – they fail for lack of consistency.
However, keeping up the kind of sustained effort necessary to achieve content marketing success is very difficult. Luckily, there are some simple tactics and strategies that you can follow to help ease the pain of the content marketing grind…
How to Develop a Content Marketing Rhythm: A Guide for Creating Consistently Great Content
