So you have the best idea on the planet but no clue how you’re going to get it in front of an audience. That’s where marketing comes in.
While the marketing industry is filled with strategies and ideas, it’s easy to get flustered by all the things you “should” be doing to help your company grow. Ultimately, it all comes down to planning and budget. So let’s pull back the velvet curtain on what pricing really looks like and what you can actually expect for your dollar spend.
Here are a few tips for navigating that elusive marketing budget:
Marketing math
The first question we ask a new client is, “Do you know what your budget is?” Usually that’s when we see the client’s eyes get as big as saucers as they reply, “I have no idea! That’s what I thought you were here for.”…
How to Determine the Perfect Marketing Budget for Your Company
