Here’s the thing about blogging. It’s awesome for the first two months.
After two months, whoever is managing your blog often hits a wall. They struggle to come up with fresh ideas and suddenly, even the idea of writing a blog post feels like a cactus prickle in your sock – obvious and annoying.
It’s the classic case of what I like to call “blog-o-phobia,” the tormented state of mind affiliated with a stagnant blog. Beware. Chronic blog-o-phobia may result in:
- Leaving “Write Blog Post” on your to-do list everyday for a month without ever checking it off
- A nagging feeling of hatred towards anything with “/blog.html” associated with it
- Dissociation with the blog