How Real-Time Marketing Drives Really BIG ROI
In today’s world of faster, bigger, and better, marketing is certainly no exception. As consumers move faster and shop across an ever-expanding set of channels, marketers are learning to keep up and match consumers stride for stride.
Just how fast has marketing gotten? According to research by Evergage, 64% of survey respondents consider a real-time response to be within or under a minute. Marketers who are making the investment in real-time marketing programs are seeing very tangible benefits and huge returns on ROI…
