How do CMOs (Chief Marketing Officers) use Twitter TWTR +0.49% to engage with their audience and build their brand? A new report released by Leadtail and Neustaranalyzed over 130,000 tweets to answer these questions and more.
The data in this report is valuable on a number of levels: Businesses or individuals looking to get their content in front of these influential users can gain insight into the best ways to reach them, as well as which types of content CMOs are most likely to share. Finding out which topics are popular among these influential marketers can also give businesses insight into which topics are trending – and therefore are most likely to gain traction…