This is a big statement from MDG Advertising: Instagram may be the single biggest opportunity for social media marketers next year. Can it be true? We’ve heard plenty this year from Facebook, Twitter, and Snapchat, as their uses and back end business deals fluctuate, but Instagram has been the steady social platform not making too much noise. But that just might be what makes it 2016’s winner. Its consistency has made it the fastest growing platform around right now, and MDG has gathered fresh data to prove why marketers everywhere should be factoring Instagram into their budgets.
A few key takeaways from the infographic:
-The platform is already massive and it’s growing. There are 400 million active monthly users (we said active) who are liking photos to the tune of 2.5 billion per day. Over a quarter of the U.S adult population is on Instagram. They’re there and they’re engaged. What more can you ask for?…
Here Are 5 Reasons Instagram Really Matters (Especially for 2016’s Marketing Budgets)
