Every time I write a post that takes a slightly contrarian view to the status quo, I get hammered by the entrenched pundits who spin this into “Mark is saying that marketing is dead”… or social media is dead … Or that kittens are bad. You get the point.
Today I am going to point out a THREAT to inbound marketing to make you think about what we have considered traditional dynamics of inbound marketing in a new way. I am not saying anything is dead. Really.
Let’s take a look at some of the current marketing trends and how they might make inbound marketing much more difficult in the future.
The goal of inbound marketing
Inbound marketing is a term coined by Brian Halligan of HubSpot to describe a way to promote a company through blogs, podcasts, video, eBooks, newsletters, social media marketing, and other forms of content marketing which serve to attract customers…
Facebook Content Strategy Is A Time Bomb For Inbound Marketing
