Whilst 2015 is far from over, the last nine months have seen a number of digital marketing trends emerge and others from years past prevail. With the end of the year only a few months away, we felt that now was the best time to take a look at some of these trends, as it’s the last chance for many businesses to begin implementing them before it’s too late. You can also rest assured that you’ll be on top of the latest trends and ready to go once 2016 commences.
- Content Marketing
As time passes, we are seeing content creation becoming more and more important for digital marketing. The quantity over quality approach has become a thing of the past; instead of churning out 10 blogs in a week, we’re seeing creators publish a single blog that provides useful and in-depth information about a topic. Gone are the days when anyone and everyone could be an ‘expert’; these days, searchers have become more adept at spotting someone who knows what they’re talking about…