A few weeks, I got called out on Inbound.org for writing about six companies doing content marketing well and only listing marketing companies. According to the site’s visitors, marketing to marketers is easy – the examples I shared wouldn’t necessarily translate to those working in other industries.
Well, I don’t know about you, but I’m pretty confident that solid content marketing principles apply to everyone – in every field. So I did some digging and started investing companies in boring industries and found that there are tons of great examples out there of businesses that are crushing it online…
Content Marketing in Boring Industries: 10 Tips from 10 Companies Doing it Right
