Most SEO Professionals and Online Marketers would agree that the creation of high quality content & services is the basic ingredient for a successful SEO & Online Marketing campaign. Still though just by providing great content & services and by optimizing your pages for the targeted keywords, it does not automatically lead to the increase of the search engine traffic.
And when the On-page optimization fails to deliver the expected results, most people invest time and effort onLink Building campaigns, they fine-tune their internal linking architecture, they improve their website structure, they correct technical problems on their sites and they try several other techniques to improve their rankings. And then again in many cases they fail to achieve the expected results. So what goes wrong? Do they miss something that could help them rank first on Search Engine Results or do they simply focus on the wrong keywords?
The answer is quite straight forward; if the competition is not evaluated properly you will blow off your SEO campaign and you will waste your valuable resources while trying to achieve the wrong goals.
Combine Keyword Research & Competitor Analysis to improve your SEO
