Fan Content: How to Leverage Your Fans to Enhance Your Social Media
Do you want your fans to help market you? Are you wondering how to include fan content in your social media? To explore how fan content can enhance your social media,…
Copywriting
7 Undeniable Facts of Any Sales Letter
Greetings, I recently celebrated the anniversary of starting my copywriting business. Over the years, I’ve come to realize a number of facts that seem to hold up for every niche…
How to fine tune your copy tone
How you write your web copy is often forgotten in the flurry of discussion about architecture, design, functionality and SEO. So it’s important to stop and think about your copy’s…
5 Tools to Help You Discover Great Content to Share With Your Fans
Do you need more engaging social media content? Are you looking for ways to discover great content to share with your fans? What if there were great tools that surfaced…
Blast Past Copywriting’s Biggest Challenge
In Early to Rise issue #2261, Charlie Byrne wrote: “In films and books, it’s sometimes known as a “deus ex machina” … You may think of it simply as a plot…
Gaining trust and authority through the power of quotations
One of the easiest ways to get attention to any marketing piece you write is to start with a famous quote. Because of their structure, quotations are visually appealing. The…
What Makes People Read Your Blog Post? 26 Bloggers Share What They Look For!
Technology has made it easy for just about anyone to put up a blog about almost anything under the sun. Pin For Later: click for the larger version But there…
7 Steps to a Highly Converting Opt-in Page
You may have already figured out that getting people to opt-in to your email list isn’t as easy as slapping an opt-in box in your sidebar. Sure, you will get…
How I Dominate Markets as a Copywriter (And Get 20% Conversions)
The title of this blog post sounds rather self-righteous and cocky, doesn’t it? It’s not meant to be. As you read this blog, understand I have nothing to sell you…
Why Content Goes Viral: What Analyzing 100 Million Articles Taught Us.
A few weeks ago someone sent me a link to the BuzzSumo website. It is a gold mine of data regarding what content is the most shared across any topic.…
75 Resources for Writing Incredible Copy that Converts
Writing great copy is one of the most useful skills a marketer can develop. After all, copy is a key element of successful internet marketing across the board, from emails…
My New, Favorite Copywriting Research Tool
I happen to be known as a pretty good researcher. Not great, like NSA “I have access to your cell phone’s memory even though it’s turned off” great. But good.
I owe a lot of it to the tools I use.
Today, I want to share with you a treasure trove-like resource for doing copywriting research, especially if strong, informative, provocative, curiosity-generating content is a part of your marketing or sales funnel strategy…