Yes, we do live in a digital world! The exponential growth of internet has dramatically changed the way a retailer does business. Certainly, it has affected traditional commerce on a large scale. While traditional businesses have to compete within a single industry and within a specific geographical area, internet is breaking all the boundaries.
However, traditional retailers are panicking about eCommerce competitors. Over the past few years, footfalls at the retail stores have been impacted. Sales have evidently been shifting online, and this huge demand is eventually hurting the larger ecosystem of offline retailers…
Can Traditional Retailers Compete With Contemporary Ecommerce Firms?
