Have you ever felt lost about how to structure a good blog post for your business blog? Me too! Well, that is when I first started blogging many years ago. In fact, as I mentioned last week in my blog about blog topics for jewelry designers, my first blog posts were more like a personal journal than effective blogging for my brand.
I recently led a writing from your heart workshop for our Ramp Up Your Holiday Sales designers. The feedback I received from the jewelry designers was that often times the not only struggle with “what to write about” on their blog, but “how to structure a blog post.”