Trying to go viral? It seems like everyone is these days.
That’s because having a post take off can benefit your brand’s reputation tremendously — just look at how the blue and black dress (or was it white and gold?) affectedBuzzFeed’s traffic.
While the success of a viral post often hinges on chance, my team at Alexa set out to uncover some of the common characteristics of viral content to help others inform their content strategies…
Breaking Down Virality: An Analysis of 4 Posts That Went Viral