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When in Rome, do as the Romans do … especially if you want the Romans to buy what you’re selling.
Almost three-quarters of the world’s spending power is outside the U.S., and exports total 13.8% of the U.S.’s national GDP. The year 2014 was resurgent for internatoinal business travel, with a6% increase in number of trips taken and 8.9% increase in amount of money spent — a whopping $35.6 billion gain…
A Visual Guide to International Business Etiquette [Infographic]