One of the best kept secrets in social media (or maybe not) is that Twitter is an invaluable search engine. Oddly enough, the truth is that every time you click a hashtag, you are using Twitter Search. Though the wealth of knowledge and exceptional opportunity that lies behind that Twitter search bar is not so obvious for many users.
When someone considers performing a search on Twitter, it’s highly likely that they frame their thinking around isolated, one-off use cases—perhaps searching for a specific user or following a trending news story or live event. And while Twitter added powerful Twitter Search filters to their mobile apps almost a year ago and has made several other search enhancements more recently, the reality is that search is still an unbelievably underutilized functionality within the Twitter platform.
Leveraging advanced Twitter search is one way to narrow your queries and get more out of Twitter’s vast store of knowledge and consumer intent. However, with some creativity and a bit of technical know-how, you can actually perform some pretty intricate searches on Twitter, narrowing in on a particular topic from specific sources and uncovering actionable insight.
The following are a few creative ways to use the [domain + keyword] operator to enhance your Twitter search.
