I used to think of SEO as a “scammy” strategy for startups. Here’s
why I changed my mind.
This is a post about being wrong.
About totally misjudging something, and waiting too long to try it because of preconceived notions.
And about how finally digging into the potential value of doing SEO “right” convinced me that it was worth pursuing.
If you’re in the same boat — that is, curious about SEO but not really sure where to start or why — then this post is for you.
How We Got Over Our Fear of SEO and Improved Conversions 20% in the Process
