Traffic is up, but lead conversion numbers aren’t improving. The end of your reporting period is coming up fast, and you need a quick fix for jump-starting lead conversions. What’s a marketer to do?
Here are some of our favorite quick and easy ways to improve lead conversions on your website:
Choose offers that answer visitors’ next logical questions
Effective lead conversion opportunities provide site visitors a logical next step to their task at hand. So, it goes without saying that ensuring close alignment between page content and the CTA that appears alongside it is a great way to increase conversion rates…
