By delivering content through a video role play platform, marketing content will no longer sit idle in a file never to be used by sales. Instead, the content will be used, because after receiving the message, salespeople will now be required to video record themselves delivering this message. Because salespeople on average record themselves six times before they hit send, salespeople will gain the practice they need to internalize the message so that they can use it in the heat of a sales call. Although this delivery platform will ensure salespeople can deliver the message, it will not ensure that the message will increase sales…
How To Ensure Marketing Content Is Used By Sales To Increase Sales
