We’ve already rounded up the top email marketing trends from 2015, and now it’s time to look forward to 2016.
I asked several experts to suggest the trends that will define email marketing over the next 12 months.
They included:
- Steve Denner, COO at Adestra.
- Hannah Price, email marketing manager at Missguided.
- Joanne Yarnall, CRM manager at Missguided.
- Guy Hanson, senior director of professional services at Return Path.
- Parry Malm, CEO at Phrasee and Econsultancy contributor.
- Kath Pay, CEO of Holistic Email Marketing and tutor of Econsultancy’s Email Marketing Training Course.
And here’s what they had to say…